UW Health in Madison, Wis., has entered a multiyear agreement with the Green Bay Packers to become the team’s official healthcare partner.
The health system will feature permanent signage at the stadium’s north entry gate and place logo patches on the Packers’ practice jerseys, according to an April 16 news release. The organizations also plan to work together on the Packers vs. Cancer program, which promotes early detection and screenings while raising funds for cancer research.
The agreement also makes UW Health the presenting sponsor of Packers Training Camp and Packers Family Night, two fan events.
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