The campaign centers around Brooklynites, encouraging them to stay in the borough to receive their care. NewYork-Presbyterian used Brooklyn-based photographers to source all images, used real Brooklynites to share their care stories and used physicians from Brooklyn Methodist Hospital.
NewYork-Presbyterian plans to run the ad in a variety of formats, including public transportation posters, print ads, murals and more. The television spot for the ad is already live, being aired during a hockey game.
Becker’s 3rd Annual Fall Chief Pharmacy Officer Summit is the top tier event that the people leading the future of pharmacy convene. This 3-day event is built specifically for Chief Pharmacy Officers and senior pharmacy leaders. The sessions examine the workforce, financial and clinical priorities shaping pharmacy today. Becker’s is where candid discussions flourish and new ideas thrive. Becker's 3rd Annual Fall Chief Pharmacy Officer Summit
