Here are the complete list of winners for best integrated marketing campaign from the Nov. 9 event:
- Hospital, Under 200 Beds
Platinum: Holland (Mich.) Hospital
“Holland Hospital Recruitment Campaign”
- Hospital, 400+ Beds
Platinum: Hoag Hospital
“Hoag Hospital Talent Acquisition Team”
- Health System
Platinum: Atrium Health
“Return to Care Campaign”
Platinum: Northwell Health, Revmade
“The Well by Northwell Health, with Revmade”
Platinum: Southeast Georgia Health System (Brunswick)
“Georgia ‘Do Your HEART Some Good’ Campaign”
Gold: Weill Cornell Medicine (New York City), ReachLocal
“Weill Cornell Medicine — Long Island City Practice”
Gold: Northwell Health
“Lifecycle Communications programs: Gaps in Care and New to Northwell”
Gold: UCLA Health (Los Angeles)
“Who You Are is Who We Serve: A UCLA Health Digital Campaign to Celebrate LGBTQ Audiences”
Silver: Med Center Health (Bowling Green, Ky.)
“Med Center Health Annual Wellness Visit Campaign”
Silver: Centra Health (Lynchburg, Va.), SPM Marketing & Communications, Part of SPM Group
“Centra Health ‘Just Cause’ Campaign”
Silver: Baptist Health (Louisville, Ky.), &well Agency
“Baptist Health eVisits”
Distinction: Valley Health System (Ridgewood, N.J.), SPM Marketing & Communications, Part of SPM Group
“Valley Health System ‘Everything Medicine Can Do’ Campaign”
Distinction: Indiana University Health (Indianapolis), MERGE
“Rise Up! Spine Campaign”
Distinction: Johns Hopkins Medicine (Baltimore)
“Johns Hopkins Medicine: Forward. For all of us.”
- Other Healthcare Facility
Platinum: Penn Medicine Princeton House Behavioral Health (Moorestown, N.J.)
“Penn Medicine Princeton House Behavioral Health 50th Anniversary Celebration”
- Fundraising Site
Platinum: Asante Foundation
“Building Hope”
- Consumer General Health Site
Platinum: SingleCare
“SingleCare Ad Campaign: Martin Short in SingleCare the Musical”
- HMO, PPO or Other Insurer
Platinum: Rocky Mountain Health Plans, Parallel Path
“Rocky Mountain Health Plans Open Enrollment 2021-2022 Marketing Campaign”
- Business or Process Improvement Applications or Products
Platinum: Akasa
“No Resignation: Solving Today’s Greatest Staffing Challenges in the Healthcare Revenue Cycle”
- Other Healthcare Sites
Gold: Caravan Health, a part of Signify Health
“The Caravan Health 2022 Accountable Care Symposium: Shaping the Future of Patient Care”