Here are three things to know about how the economic slowdown is affecting the marketing world:
- If there is a slowdown of the market as is predicted, brand marketing may be hit first with organizations deciding to slow spending on advertising that generates awareness.
- The resilience and adaptability of small and medium-sized businesses means that they will be better able to weather the economic storm than large corporations.
- Even though a slowdown is coming, analysts do not predict the growth from the pandemic era to continue.
