Fairview Range Begins 2-Year Branding Strategy

Hibbing, Minn.-based Fairview Range announced a two-year branding strategy to unify its facilities and simplify their names.

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As part of the change, the system’s Fairview University Medical Center-Mesabi in Hibbing is called Fairview Range Medical Center. In addition, its entities that comprise Fairview HealthLine, which provides home and hospice care, have “Fairview Range” in their title.

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