Fairview Range Begins 2-Year Branding Strategy

Hibbing, Minn.-based Fairview Range announced a two-year branding strategy to unify its facilities and simplify their names.

Advertisement

As part of the change, the system’s Fairview University Medical Center-Mesabi in Hibbing is called Fairview Range Medical Center. In addition, its entities that comprise Fairview HealthLine, which provides home and hospice care, have “Fairview Range” in their title.

More Articles on Health System Brands:

Saint Thomas Health Renames Hospitals
5 Tips to Ensure Community Acceptance of a Health System Brand Change
Highmark’s Allegheny Health Network Launches New Brand

Advertisement

Next Up in Uncategorized

  • Seven nursing specialties reported turnover rates above the national average in 2024,  according to the NSI National Health Care Retention…

  • Dan Doherty was appointed CEO of Northwest Health – Porter in Valparaiso, Ind. Mr. Doherty will join the hospital Oct.…

Advertisement

Comments are closed.