Ms. Bollinger leads the marketing, communications, patient experience, consumer strategy and access to care teams for Sutter Health, aiming to elevate the health system’s brand and increase consumer engagement through the delivery of a more connected patient experience. She and her team led the development of a refreshed health system brand and made significant digital enhancements. In just her first year, Sutter made comprehensive upgrades to its EHR, patient-facing online portal, digital waitlist and “fast pass”, reducing the average time programs took to connect patients to care by 19 days. In addition, there has already been a 94% reduction in in-basket messages related to appointment cancellation requests. Prior to joining Sutter, Ms. Bollinger was senior vice president and chief consumer officer at New Orleans-based Ochsner Health. She is an active participant in the American College of Healthcare Executives and Leadership Institute and serves as an advisor to the Young Entrepreneurs Organization’s southeast regional chapter.
