At Ascension, one of the nation’s largest nonprofit health systems, Mr. Mohan serves as senior vice president and chief marketing and digital experience officer. He leads brand strategy, integrated marketing, digital experience and scheduling across digital, voice and AI channels. Since March 2024, he has unified marketing and digital experience into a single enterprise function, reshaping how Ascension builds capabilities in access, engagement and experience, an adjustment that has shifted digital teams from project execution to a product mindset focused on outcomes and real user needs. Mr. Mohan also helps shepherd Ascension’s systemwide access strategy in close collaboration with clinical, operational and market leaders, ensuring that marketing, digital and operational access efforts move in unison. His efforts to redesign scheduling, virtual care and in-person journeys have improved conversion, removed unnecessary friction and strengthened consumer devotion across the care journey. Prior to his current role, Mr. Mohan served as Ascension’s chief digital officer and held senior marketing and digital leadership positions at Qatar Airways, Marriott International, and Gannett | USA TODAY Network.
