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Jacqueline Clancy

Vice President of Strategic Marketing and Chief Marketing Officer

Emerson Health

Concord, MA

Ms. Clancy serves as vice president of marketing and communications at Emerson Health, where she leads strategy and execution of all brand, marketing, public relations, digital and community engagement initiatives. She oversees a multidisciplinary team responsible for internal and external communications, digital strategy and community relations. She has re-positioned Emerson’s brand under the theme “excellence personalized” and directed the launch of a redesigned website, centralized digital analytics, and expanded social and search campaigns that have significantly increased patient acquisition and engagement. Ms. Clancy also played a pivotal role in the “Transforming Health” philanthropic campaign, leveraging storytelling and communications strategy to support a record donor participation effort aligned with campus expansion projects including a new emergency department. She has led initiatives to modernize internal communications, improve transparency and foster organizational connection, and serves as a valued strategic partner to the CEO and senior leadership team. Looking ahead, Ms. Clancy is actively embracing AI and digital transformation, mentoring the next generation of healthcare communicators, and most recently participated as a guest panelist at the Massachusetts Health and Hospital Association’s Communications Summit.

Becker's Recognition

Jacqueline Clancyhas been named a Becker's honoree on the lists below.

2026 Winner

Hospital & Health Systems

96 Hospital and Health System Chief Marketing Officers to Know

These bold strategic leaders drive the planning and execution of marketing and communications initiatives for their organizations. Chief marketing officers are tasked with positioning their hospitals and health systems as leaders within the market via brand development, data-backed marketing efforts, and customer relationship management.

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