Mr. Stanziano leads all marketing, brand, external communications and consumer insights programs across Banner’s eight markets in six states. He joined Banner in July 2024, following six and half years as chief marketing and communications officer at Danville, Pa.-based Geisinger and eight years leading marketing and communications at San Diego’s Scripps Health. At Banner, he is leading a reimagining of Banner’s brand, which encompasses 33 hospitals, nearly 500 ambulatory sites, numerous health plan products and world-renowned research. Last summer, his team launched the system’s first new brand campaign in eight years, “Another Banner Day,” tailoring creative for four media markets. He also created a complementary Spanish-language campaign, “Dias Buenos.” Among his 2026 priorities, Mr. Stanziano is modernizing Banner’s marketing technology and digital customer engagement platforms to drive customer acquisition, retention and engagement; investing in a brand platform refresh; bringing AI technology into marketing operations to improve team productivity and efficiency; and raising Banner’s national profile. A published author on the topic of effective leadership and a frequent speaker on healthcare marketing trends, his teams have earned national recognition for their work. Prior to his healthcare career, Mr. Stanziano was a professional journalist before serving as communications director and press secretary for a member of Congress.
