Since joining UChicago Medicine as vice president and chief marketing officer in August 2023, Mr. Chang has led a data-driven, patient-centric marketing strategy focused on accessibility, growth and digital transformation. He has optimized the health system’s marketing structure to promote efficiency while enhancing the visibility of its clinical and research programs, including Illinois’ top-ranked cancer center. Under his leadership, the organization expanded its global brand presence through a groundbreaking 2024 sponsorship with the MoneyGram Haas F1 Team, the first known healthcare-provider partnership in Formula 1, complementing an existing partnership with the WNBA’s Chicago Sky. Mr. Chang also supports the strategic growth of the system’s joint venture with Altamonte Springs, Fla.-based AdventHealth and champions consumer experience-enhancing digital initiatives such as improved online scheduling.
