Mr. Munoz oversees a long-term growth and market positioning strategy to advance UCLA Health’s priorities such as enhancing access to a comprehensive continuum of care and driving tertiary and quaternary business through selected collaborations and targeted expansions. Among the acquisitions and partnerships that have launched since Mr. Munoz joined UCLA Health in 2013: California Rehabilitation Institute, a 138-bed acute rehabilitation hospital and joint venture now ranked as California’s top rehabilitation hospital; Vivity HMO, a partnership of various health systems and an insurer designed to offer an affordable, high-quality HMO plan in Los Angeles and Orange counties; acquisition of a closed community hospital campus now being converted to a state-of-the-art neuropsychiatric hospital that will expand psychiatric bed capacity by 60%; a strategic alliance with the Southern California Orthopedic Institute to bring care closer to where patients live and work; a joint venture with Children’s Hospital Orange County to enhance access to world-class pediatric congenital cardiac care; more than 100 additional primary and specialty care clinics across Southern California.
Becker's Recognition
Santiago Munozhas been named a Becker's honoree on the lists below.
2023 Winner

Executives
65 Health System Chief Strategy Officers to Know
Becker’s is thrilled to honor 60 hospital and health system chief marketing officers in 2023.
These bold strategic leaders drive the planning and execution of marketing and communications initiatives for their organizations. Chief marketing officers are tasked with positioning their hospitals and health systems as leaders within the market via brand development, data-backed marketing efforts, and customer relationship management.
2024 Winner

Executives
Chief Strategy Officers to Know
Chief strategy officers are a guiding light for their health systems, crafting short- and long-term strategic plans that drive forward momentum. They are tasked with expanding access to care through partnerships and acquisitions, as well as innovative initiatives and technologies. Chief strategy officers ensure that organizations grow in accordance with their vision and mission.
