With the addition of Elite’s 5,000 wallboards, Mesmerize Marketing will grow its geographic footprint to more than 12,000 wallboards reaching more than 50,000 physicians nationwide.
Mesmerize Marketing’s wallboards feature educational content for patients as well as healthcare advertising.
“We are proud to announce the acquisition of Elite’s wallboard network,” Gregory Leibert, founder and CEO of Mesmerize Marketing, said in a statement. “Our continued investment in point-of-care media significantly expands our ability to reach and educate patients in an environment where they are empowered to communicate with their care providers about disease-specific conditions.”
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