For the report, the institute polled 1,000 consumers about a range of healthcare topics.
Nearly 70 percent of respondents reported using reviews to make healthcare-related decisions.
Here are six sources that consumers use to read customer reviews of healthcare organizations, according to the survey:
Consumer Reports — 43 percent
Blog or social media site — 38 percent
Government source — 35 percent
Yelp — 19 percent
Other — 14 percent
Angie’s list — 12 percent
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Developing a Customer Experience Culture to Enhance Patient Engagement
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4 Marketing Tactics to Engage Healthcare Consumers
