6 questions to determine whether a ‘moonshot’ innovation is doomed to fail

For many of history’s most transformative innovations — so-called “moonshot” projects such as the internet, the iPhone and, yes, the moon landing — the difference between failure and success is razor-thin.

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Here, according to the Harvard Business Review, are six questions that a leadership team must address and answer before launching such a potentially radical, far-reaching project to ensure it has the best possible chance of survival. Per HBR, they are ideally asked in the presented order, and essentially boil down to the classic questions of why, who, what, how, when and where, respectively.

1. Is there a solid business case and a compelling rationale?

2. Does the moonshot have a committed and charismatic sponsor?

3. Does the moonshot have a clear scope?

4. Is there a buy-in from key stakeholders?

5. Does the moonshot have a precise finish line?

6. Is the moonshot a true priority?

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