4 Keys to Successful Physician Relationship Management

A successful physician relationship management program requires a keen focus on four key elements, according to Aegis Health Group President Pearson Talbert.

The four keys are discussed in a recent though paper by Aegis titled, "The Four Keys to a Successful Physician Relationship Management Program."

The four elements include:
•    Strategic deployment of resources
•    Executive and operational support
•    Unwavering sales focus and intensity
•    Accountability and measuring results

The paper also explores three types of alignment that can be achieved with a strong physician liaison managing the physician relationship management program: referral alignment, economic alignment and strategic alignment.

"A successful physician relationship management program doesn’t need to be complicated; however, attaining success requires a tireless focus on these four key elements," said Mr. Talbert. 

The paper is available for free with an Aegis Passport.

Related Articles on Physician Relationship Management:

7 Critical Mistakes in Physician Relations Programs
5 Tips for Aligning Physicians Through Contracts

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