Mr. Leston moves up to deputy chief marketing officer from vice president of marketing services at Northwell Health. Mr. Leston will be responsible for brand management, market research and media in his new position, according to the Aug. 22 Northwell news release provided to Becker’s.
The new title expands Mr. Leston’s role as head of Northwell’s internal marketing agency, which has won more than 40 advertising, digital strategy and health content awards under Mr. Leston’s leadership, according to the press release.
Mr. Leston received a degree in psychology from Wagner College and completed executive education programs at the Yale School of Management and Northwestern University’s Kellogg School of Management.
At the Becker's 11th Annual IT + Revenue Cycle Conference: The Future of AI & Digital Health, taking place September 14–17 in Chicago, healthcare executives and digital leaders from across the country will come together to explore how AI, interoperability, cybersecurity, and revenue cycle innovation are transforming care delivery, strengthening financial performance, and driving the next era of digital health. Apply for complimentary registration now.