The former CEO of the Cleveland Clinic, Toby Cosgrove, MD, and David Lubarsky, MD, the CEO of Sacramento, Calif.-based UC Davis Health, have joined virtual care company Memora Health as strategic advisers.
Memora Health is a short message service-based virtual care platform that works to provide conversational care to patients around the clock. The appointments of Drs. Cosgrove and Lubarsky came after a year that saw record growth of Memora's client and partner portfolios, according to a Jan. 19 Memora news release.
"We are at the precipice of a paradigm shift in our industry where digital tools of the past have proven themselves ineffective because they were siloed tools pushing more work onto burned-out care teams and patients confused by innumerable apps being suggested by a variety of providers," Dr. Lubarsky said. "Memora Health seeks to employ their integrated solution to free up care teams to focus on what they do best: care for patients."