Strategy

Below are 21 hospitals that have announced or completed name changes or other rebranding efforts in 2019, reported by Becker's Hospital Review:

Bon Secours Baltimore Hospital has a new name: Grace Medical Center, according to The Baltimore Business Journal.

Optum, the health services arm of UnitedHealth, has a network of 46,000 physicians and is slated for significant growth. UnitedHealth wants Optum's annual revenue to hit $100 billion by 2028, and the company has a plan to make that happen,…

CVS Health has launched a genomic testing-based precision medicine strategy for personalized cancer care, the company announced Dec. 12.

The urgent care center market continues to explode, with U.S.-based urgent care centers numbering 9,279 as of June 2019, according to an updated report from Urgent Care Association.

As major health insurance companies are getting into the business of owning primary care practices, Anthem is pursuing a different strategy, according to Business Insider.

Two decades before Boeing faced its 737 Max crisis, changes to the company's leadership drove a division between engineers and managers that changed how the company operated — both geographically and culturally, according to The Atlantic.

symplr®, a leading healthcare governance, risk management and compliance (GRC) software as a service (SaaS) platform, announced that the final symplr engageTM Regional User Conferences of 2019 will be held in Nashville, December 12-13, 2019, at the DoubleTree by Hilton Hotel Nashville Downtown.

Health insurers are on track to continue seeing solid results in 2020, according to the ratings agency Fitch Ratings.

The interim president of Bangor-based Northern Light Eastern Maine Medical Center is turning his sights on quality ratings after the second-largest hospital in Maine received a C from Leapfrog and two stars from CMS, according to the Bangor Daily News.