At Baptist Health South Florida, Ms. Elvidge has revolutionized digital engagement by consolidating three patient-facing apps into one, resulting in a 4.8-star rating and a 77% user engagement rate. Her digital product management leadership fueled a 200% increase in app-based appointment bookings year-over-year. Ms. Elvidge also pioneered the adoption of business relationship management at the health system, creating a strong strategic bond between clinical and technology teams that has improved efficiency and outcomes. She is also known within the system for expertly building high-impact teams from the ground up and cultivating a supportive work environment that values family, flexibility and inclusion. Thanks in part to her guidance, Baptist Health rose to become Florida’s top-ranking system on Fortune’s list of “America’s Most Innovative Companies” for 2025.
