AI + Digital Innovation Archives - Page 27 of 49 - Becker's Hospital Review

Marketing secrets from 11 top hospital brands | MUSC bets on innovation to curb burnout | Marketing chiefs' reach grows | Gen Z wants social determinants of health screenings | COVID apathy frustrates hospital leaders

June 7, 2022 BHR Newsletter Virtual Events • Webinars • Whitepapers • OnDemand Learning • Podcasts 1. 11 top health system brands share their marketing secret sauce Full story 2. Amazon CEO of Worldwide Consumer resigns Full story 3. Could innovation protect against workforce burnout? MUSC thinks so Full…

Bon Secours Mercy's holding co. buys Nordic | Brand marketing influencers on the rise | 11 systems with strong finances | Gucci, wearable co. partner | HCA Fla. renames home health agencies | 5 dead in Okla. hospital campus shooting

June 2, 2022 BHR Newsletter Virtual Events • Webinars • Whitepapers • OnDemand Learning • Podcasts 1. The rise of influencers in brand marketing strategy Full story 2. HCA Florida Healthcare renames home health agencies Full story 3. Bon Secours Mercy Health's digital holding company acquires Nordic Full story…

Cleveland Clinic's $23M in innovation investments | Best cities for work-life balance | Cedars-Sinai's AI division: 4 discoveries | 15 executive moves | Health systems' award-winning ad-campaigns

May 31, 2022 BHR Newsletter Virtual Events • Webinars • Whitepapers • OnDemand Learning • Podcasts 1. Cleveland Clinic Innovations spun off 2 companies, oversaw $23M in investments in 2021 Full story 2. Novant responds to employees' concerns over travel nursing policies Full story 3. 4 health systems…

Marketing budgets on the rise | How OSU Wexner created a humanized brand | Michael Dowling on the 'abomination' of gun violence | Broadcom to buy VMware in $61B deal | COVID hospitalizations up 29%

May 26, 2022 BHR Newsletter Virtual Events • Webinars • Whitepapers • OnDemand Learning • Podcasts 1. Marketing budgets are on the rise Full story 2. OSU Wexner's marketing chief on creating a humanized hospital brand Full story 3. Michael Dowling: 'Every single US hospital leader should…

19 top healthcare marketers: report | NewYork-Presbyterian launches 'stay Brooklyn' ad campaign | Walmart favors 18 systems for employees | Atrium part of $200M cybersecurity co. funding round | Vt. system rebrands | 161 top maternity hospitals

May 24, 2022 BHR Newsletter Virtual Events • Webinars • Whitepapers • OnDemand Learning • Podcasts 1. 19 top innovating healthcare marketing leaders Full story 2. NewYork-Presbyterian launches 'stay Brooklyn' ad campaign Full story 3. The 18 health systems Walmart sends its employees to for care in 2022 Full…

Competitive poaching can work for marketers | UPMC opens cancer center in Sicily | UC Irvine exec: The best digital health ideas are ahead | What separates great from good workplaces | Cerebral ousts CEO | VillageMD buys Texas primary care group

May 19, 2022 BHR Newsletter Virtual Events • Webinars • Whitepapers • OnDemand Learning • Podcasts 1. How competitive poaching in advertising can work for marketers Full story 2. UPMC opens cancer center in Sicily Full story 3. Why the best ideas in digital health are still to…

20 most recognized health system brands | Marketing chief tenure hits 10-year low | 9 health tech cos. on CNBC's 2022 disruptors list | Minn. children's hospital rebrands | The best hospitals to avoid unnecessary care: Lown

May 17, 2022 BHR Newsletter Virtual Events • Webinars • Whitepapers • OnDemand Learning • Podcasts 1. The top 20 health systems in the US by brand recognition Full story 2. Average chief marketing officer tenure at lowest in over a decade Full story 3. Gillette Children's Speciality…

Providence's digital marketing strategy | 16 top hospitals, systems for diversity | Google relaxes ad ban on experimental treatments | Digital front door spend hit $1.9B | Jefferson uses philanthropy to tackle health disparities

May 12, 2022 BHR Newsletter Virtual Events • Webinars • Whitepapers • OnDemand Learning • Podcasts 1. How Providence succeeds at digital marketing on a budget Full story 2. Digital front door spending hits record high of $1.9B in '21 Full story 3. 16 top hospitals, health systems…

Exciting healthcare startups, per Providence's digital chief | 5 hospital rebrands | Texas Medical Center inks innovation partnership | Pfizer to buy Biohaven for $11.6B | Mount Sinai adds 3D bioprinting platform to incubator

May 10, 2022 BHR Newsletter Virtual Events • Webinars • Whitepapers • OnDemand Learning • Podcasts 1. The most exciting healthcare startups, per Providence's digital chief Full story 2. Hospital rebrands: 5 recent name changes Full story 3. Texas Medical Center partners with Irish agency to advance entrepreneurship,…

TikTok, Apple disrupt advertising as we know it | Don't call digital health investment a bubble | Walgreens names marketing chief | Hackensack Meridian launches innovation challenge | Time to call a surge a surge | 4 Walmart moves

May 3, 2022 BHR Newsletter Virtual Events • Webinars • Whitepapers • OnDemand Learning • Podcasts 1. Venture investment strategies from Northwell, UPMC, OSF + more Full story 2. More Americans are quitting — and job openings hit record high Full story 3. Amazon's PillPack to pay $5.8M…