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What marketing chiefs think of US News rankings | MultiCare to expand virtual nursing to 9 hospitals | NewYork-Presbyterian gets $25M gift | Johns Hopkins' Netflix controversy | Geisinger, Penn Medicine, Tenet's big marketing wins | Can Alexa fix nursing?

June 27, 2023 BHR Newsletter Virtual Events • Webinars • Whitepapers • OnDemand Learning • Podcasts • MyBHC 1. 'Cognitive offload': Why MultiCare is expanding…

Amazon debuts $100M AI center | Who leads marketing at US News' top children's hospitals | Health systems get $96M, $15M gifts | ChatGPT picks imaging tests | CVS' Signify Health builds tech center | AHA's innovation advice

NYU Langone sues Northwell over ads | 2 systems among most trusted brands | College football coach donates $250K to hospital | Rebrands at Sparrow, UW Health | Top 50 health tech CEOs | Layoffs at gig nursing startup | 5 digital health cos. by VC funding

UC San Diego debuts GPT-4 in EHR | 2 system leaders join Mark Cuban as Great Disruptors | The secret ingredient at Northwell, Houston Methodist | 44 hospitals similar to the top 10 | Adventist, Johns Hopkins rebrands | Baptist Health SF's 7-figure gift

Mass General Brigham's generative AI push | 5 systems win digital marketing awards | How Kaiser's new TV ad fared | 25 hospitals honored for sustainability | Meet UCSF's new digital transformation chief | Hospital gets $10M gift

How Intermountain boosted reviews | '23's best, worst states to start career | What Judy Faulkner asks news employees | ChatGPT flunks another exam | Why Ryan Seacrest opened studios in 12 hospitals | Largest-ever donation at Baptist

Top hospital brands, per ChatGPT | Pa. system exits US News rankings | Fortune's top 25 healthcare cos. | Inside Ill.'s largest hospital-at-home program | Mayo's digital investments | Google adding digital insurance cards

US News changes children's hospital rankings | Top 225 hospitals for maternity care | Virtua's shift away from 'war-like' marketing language | CVS' 49 system partners | Mayo, Cleveland Clinic's digital investments | $166M for tech-based kidney care co.

4 systems using ChatGPT for marketing | One Medical, MedStar expand partnership | 126 CFOs to know | 13 hospital marketing award winners | 3 Q1 digital health megadeals | Healthcare AI company to lay off 180

Why 4 systems are top brands | How ChatGPT met its match | Inova gets $75M gift| 4 rappers back price transparency campaign | Rebrands at HCA, Washington hospitals | 4 best home care technologies, per AHA

CEOs size up site-neutral pay amid tightening financial picture