Democrats funnel $17M into healthcare ads for midterms

Senate Democratic candidates and related groups ran approximately 56,000 healthcare ads from January through July, spending roughly $17 million on the hot-button issue, according to a USA Today analysis of data from Kantar Media.

About 40 percent of Democrats' television ads focus on healthcare, specifically homing in  on protections for people with pre-existing conditions, lowering drug prices and preventing Medicare cuts.

Republicans are taking a different tack, spending $14 million on ads touting the GOP tax law, $10.5 million on ads promoting President Donald Trump and $7.6 million advertising a conservative immigration strategy. USA Today notes the focus on President Trump is highly unusual ahead of a midterm election. Typically, candidates try to distance themselves from the incumbent president, the report notes. Democrats, for their part, have avoided running ads against President Trump, according to USA Today.

Read more here.

 

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