According to the original report on 9to5Mac, a source inside Apple said the athletes have come to the company’s Cupertino, Calif., headquarters several times to learn about the iWatch and to test its fitness-tracking abilities, though have reportedly signed non-disclosure agreements to help Apple keep the new device as secret as possible. A photograph of Mr. Bryant on Apple’s campus in May substantiates the rumor.
The iWatch has been the subject of much speculation within the health IT community since Apple began hiring new executives with medical monitoring device expertise last year. Paired with the recently announced HealthKit, a mobile platform capable of interfacing with monitoring devices, the iWatch would help establish Apple as a dominant player in the burgeoning mHealth/wearable industry.
More Articles on Wearables:
A Brief Overview of the Biosensing Wearable Market
On Apple’s Heels, Google Introduces Health, Fitness Tracking Platform
Beyond Wearables: Ingestible “Digital Medicine” Startup Raises $120M
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