Apple could make $313B in healthcare by 2027, analysts say

Apple is likely to emerge as the leader in consumer healthcare, according to analysts from Morgan Stanley, who projected the tech firm’s healthcare revenues to hit anywhere from $15 billion to $313 billion by 2027, Bloomberg reports.

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The U.S. healthcare market opportunity is projected to be three times the size of the global smartphone market. Analysts believe Apple has a competitive advantage over Google and Amazon, both of which excel in artificial intelligence, due to its loyal consumer base.   

The report suggests a few potential moves for Apple: It could acquire a healthcare company to boost efforts in the space, or it may expand its current wearables to include more medical-grade options. AirPods could be evolved into hearing aids; Apple Watch could add blood pressure, glucose and sleep monitoring.

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