HCA rebrands, an HBO hospital doc — and 2 big marketing moves

October 16, 2025

1. HCA rebrands 35-plus sites in South Carolina Full story

2. Temple Health names marketing chief Full story

3. Scaling robotics in ASCs — how UC San Diego Health & Memorial Hermann are making it simple here.

4. Retention to referrals: Data drives New Hampshire system's marketing Full story

5. 14 called-off hospital deals Full story

 

6. HBO documentary chronicles rural hospital bankruptcy Full story

7. UCSF Health renames 2 hospitals Full story

8. Why brand and reputation matter in healthcare: A guide to building trust and authenticity Full story

9. Baptist Health names new marketing leader Full story

10. Top 10 health IT investment priorities Full story

 

11. 40 recent hospital, health system executive moves Full story

12. AI ROI slower than promised, leaders say Full story

Becker's Learning Opportunities

13. Workplace assaults dropped 30% in 6 months. See what one health system changed — here.

14. 14 mins saved per prior auth request — how 5 leaders are making it happen, here.

15. Cancer screening gaps are costing patients — and systems. 6 tech-enabled strategies to close them, here.

16. Becker’s resources don’t stop here — explore more webinars and whitepapers.

 

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