10 consumer engagement strategies, as ranked by healthcare providers

Jessica Kim Cohen -

The majority of healthcare providers — 72 percent — cited investment in consumer engagement as a top priority, according to a Change Healthcare report.

Change Healthcare commissioned business intelligence firm ORC International to compile the report, which includes input from 251 providers, 89 payers and 771 consumers across the U.S. For the report, ORC International surveyed these stakeholders about priorities and perceptions related to consumer engagement.

Here's how providers responded when asked which consumer engagement solutions proved most successful.

1. Accessibility to patients/consumers: 42 percent

2. Improved/upgraded website: 27 percent

3. Improved call center: 8 percent

4. Provided information/reminders about procedures: 7 percent

4. Accessibility to doctors/nurses/employees: 7 percent

6. Same-day/improved scheduling: 6 percent

6. Communication with doctors/nurses: 6 percent

6. Mobile app: 6 percent

6. Provide education: 6 percent

6. Update/consolidate personal information: 6 percent

Click here to view the full report.

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