Adventist Health System completes rebranding across 47 hospitals

Alyssa Rege - Print  | 

Adventist Health System has officially completed its rebrand, the Altamonte Springs, Fla.-based system announced Jan. 2.

Officials said the rebrand to AdventHealth is part of a systemwide brand transformation affecting all of the system's 47 hospital campuses and 1,200 care sites across nine states.

"Our facilities and team members are galvanized around one name, brand and mission, and in doing this, we will deliver on our promise of wholeness and make the health journey easier for consumers," AdventHealth President and CEO Terry Shaw said in a news release.

To alert consumers to the rebrand, AdventHealth launched a new website and introduced an internal service called "The Whole Care Experience" to align the organization's 60,000-plus team members.

Officials said consumers can also expect to see new signage at all of AdventHealth's care facilities and hospitals during the coming months.

AdventHealth first revealed plans to rebrand in August.

Editor's note: This article was updated Jan. 2 at 11:25 a.m. to clarify that Adventist Health System has rebranded, not Roseville, Calif.-based Adventist Health. 

More articles on leadership:
Methodist Health System's former leader dies at 91
Top 10 issues keeping hospital leaders awake at night
Sen. Elizabeth Warren announces 2020 presidential run: 3 healthcare facts to know

© Copyright ASC COMMUNICATIONS 2019. Interested in LINKING to or REPRINTING this content? View our policies by clicking here.

To receive the latest hospital and health system business and legal news and analysis from Becker's Hospital Review, sign-up for the free Becker's Hospital Review E-weekly by clicking here.