CEO Bruce Schroffel: Spearheading the Growth of University of Colorado Health

Bruce Schroffel serves as the inaugural CEO of University of Colorado Health, a system formed in January 2012 from the combination of Fort Collins, Colo.-based Poudre Valley Health System and the University of Colorado Hospital in Aurora.

Mr. Schroffel previously served as president and CEO of University of Colorado Hospital, a position he held for six years until he spearheaded the 2012 formation of University of Colorado Health, the system he now oversees. Even though the system is a little over one year old, it has already grown, adding Colorado Springs-based Memorial Health System to the fold in August 2012. "UCHealth is experiencing tremendous growth while keeping our patients as our number one priority," Mr. Schroffel said in a news release on the addition. UCHealth has also entered into a management agreement with Ivinson Memorial Hospital in Laramie, Wyo.

When he's not expanding UCHealth's list of member hospitals, Mr. Schroffel can be found serving on various boards. He has served on the boards of the University Health System Consortium, the Colorado Hospital Association and the Denver Foundation, just to name a few.

Mr. Schroffel earned two graduate degrees from the Columbia University in New York City.

If you have additional information or updates for this profile, or would like to recommend a leader to be profiled in the future, please contact Lindsey Dunn, editor in chief, Becker's Hospital Review at ldunn@beckershealthcare.com.

More Articles on Hospital CEO Profiles:

CEO Doug Cropper: Engaging Patients in Their Care at Genesis Health System
CEO Catherine Jacobson: Forming Froedtert Health's Regional Partnerships

© Copyright ASC COMMUNICATIONS 2021. Interested in LINKING to or REPRINTING this content? View our policies by clicking here.