Session Details
Date & Time
Monday, September 14, 2026, 10:00 AM - 10:40 AM
Name
03. Culture Forward DSOs and the Power of Mission Alignment
Session Type
Panel
Speakers
- Clair Diones, Vice President, Marketing and Volunteer Engagement, Dental Lifeline Network
- Rick Shaff, Chief Executive Officer, Juniper Services
- Robbie Cutbirth, Co-Founder, The Cutbirth Group
- Thomas Allen, DDS, Adjunct Faculty Member, Roseman University College of Dental Medicine; Owner and Dentist, Old Farm Dental
Description
As DSOs scale, culture becomes a critical differentiator. This panel explores how mission-driven organizations are aligning leadership, clinicians, and staff around shared values to drive engagement, consistency, and performance. Leaders discuss how intentional culture-building supports growth, retention, and high-quality care across diverse markets and practice environments.



